Google is the most frequently used search engine in almost all regions of the world. Google accounts for more than 86% of all searches on the internet consistently for more than 15 consistent years. In addition to this, there are more than 4 billion queries each day on Google.
So in today’s digital world, it is necessary for businesses, brands, and individuals to have a strong presence on Google. A successful SEO implementation to your website can make that happen.
In this article, we explained 5 proven SEO methods that are sure to rank your website higher on Google.
Create SEO-Driven Content
Creating great content is not enough if you like to get the first page on Google. You should add relevant and right keywords, meta tags, headings, alt-text, descriptions, and many more to your content consistently. Remember to include related videos, infographics, and other visuals to your articles.
Conducting audits should be the first step to take while creating an SEO strategy. If you don’t know the parts where your site is lacking, you can’t rank it higher on search engine result pages. A thorough SEO audit by using SEO tools will uncover any problems you might have on your website. It is also recommended for you to run audits to your competitors’ sites. So you can find out about their backlinks, keywords, traffic, and many other metrics.
Optimize Your Website for Google
It is important to keep in mind that your website is for both human and bot readers. Google crawls your website to index its content for future queries. There are a couple of things you should apply to make your website more readable for Google:
- Have a sitemap
- Upload a robots.txt file
- Use internal linking
- Install an SSL certificate
- Make it mobile-friendly
Google loves sites that encourage user interaction. You should tailor your content and interface accordingly to increase user interaction. You should use call-to-action phrases whenever possible to increase your chances.
External & Internal Link Building
Google and other search engines consider external & internal links as a significant ranking factor. Your website should have a clickable and helpful internal linking system within your content for the user. In addition to that, it is crucial to have backlinks from high-authority websites. You can promote your content, utilize influencer marketing, replace broken links, or buy backlinks cheap from a reliable provider.
Conclusion of 5 Proven Methods to Rank Higher on Google
Google is the largest search engine with billions of searches every day. To make your business or brand an all-around success, it is crucial to rank higher than your competitors on Google. There are 5 SEO tactics explained in this post, ranging from SEO-friendly content to quality backlink building.